2011 – 2013
The Fallon Company was proud to sponsor Red Bull’s International Tour of the fast-growing, exhilarating sport of cliff diving. The only North American venue for this International event was held at the Institute of Contemporary Art on Fan Pier. Divers launched themselves from the museum’s enormous concrete structure into the brisk, choppy ocean waters some 80 feet below. Spectators were awed by the death-defying feats at this once-in-a-lifetime show, another free event The Fallon Company has presented from its incomparable Fan Pier setting on Boston Harbor.